"Jonathan Schwartz, Sun's chief strategy officer, on July 1 will assume the role of executive vice president of software and will inherit a set of major challenges. In particular, Schwartz needs to put Sun's Linux house in order, get IT managers excited about a range of products marketed under the Sun ONE (Open Net Environment) banner, and recapture the industry momentum the company has lost in the wake of being late to embrace and understand Web services. In an interview with InfoWorld Editor in Chief Michael Vizard and Test Center Director Steve Gillmor, Schwartz defends all things under the Sun.
"InfoWorld: To many people in the industry, it seems like Sun has this knee-jerk aversion to XML and anything to do with Microsoft. Under your leadership, what will Sun's position on XML be?
"Schwartz: I wouldn't argue with anybody that XML is a better portable data platform than almost anything else. But is XML going to be the dominant format for the propagation of information? I don't believe so. I believe it will be the most prevalent for static data, and specifically for textual data. But I think it is a complete fallacy to assume that AOL-Time Warner is going to start broadcasting Harry Potter in XML. They're not. I believe that media types will be the dominant content format on the Web; therefore, MPEG 2 and 4 and all of its progeny, to my mind, are going to be the dominant content type..."
